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Plans & Pricing

Need help deciding which plan is right for you? Book a call


$99 / mo

Self-serve plan for brands that just need essential Instagram tracking & automations

  • See all @mentions
  • Auto-Reply DMs & Stories
  • Performance & Insights
  • Save UGC in High-Res
  • Chat support
7-Day Free Trial


$499 / mo

For brands with up to 100,000 Instagram followers. All "Essential" features, plus:

  • Ambassador program*
  • Connect to email
  • Klaviyo integration
  • Additional integrations
  • Premium support
7-Day Free Trial
*Most popular


$799 / mo

For brands with up to 250,000 Instagram followers. All "Basic" features, plus:

  • TikTok UGC
  • Referral codes
  • Track revenue
  • White-glove onboarding
  • Dedicated Support
Book Call



For brands with more than 250,000 Instagram followers and have custom needs.

  • Unlimited Ambassadors
  • Custom integrations
  • Multiple brands
  • Multiple Instagrams
  • Premium Support & CSM
Book Call

*Ambassadors are profiles in your Gatsby account who have opted in with their email address, and you're choosing to actively track.

Max of 2,500 and 5,000 ambassadors on our Basic & Standard plans respectively. Ambassador programs are typically run with our Klaviyo, Attentive, Yotpo, or loyalty integrations for automated management and we'll help you set this up.

Need a larger ambassador program or something custom? Contact us


The Gatsby team is awesome! They genuinely care about your success as a brand and as a customer using their service. We are really happy!

lucy and co logo

Anna - Director of Marketing Lucy & Co.


Nope! By default, our plans are month-to-month however we can offer discounts on annual plans.

Yep, as soon as you connect your Instagram Business Account to Gatsby, you'll automatically track every Instagram Story, Post, Reel and DM your brand is receiving.

Our plans come with a 7-day free trial, and if you're not satisfied after your first month, we'll go the extra mile to make things right, even if that means issuing a refund.

No way, almost everything works out of the box, and if there's an integration that requires a little extra technical know how, we'll do our best to help you hands-on.

Agency Partners: Contact us

Are you looking to support multiple clients using Gatsby. Contact us about the Pro plan and how it can scale for your purposes.