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New to Gatsby? Start with 0 and start building!

Essential features for streamlined Instagram management and growth
Unlimited Instagram UGC tracked & saved
Basic Instagram DM automations
Instagram insights
Klaviyo & other common integrations
Email support
Core Plus
Unlock Advanced DMs for Klaviyo email & SMS list growth and more
Everything in Core, PLUS:
Advanced Instagram DM automations
Email & SMS list growth from DMs
Referral codes & measure sales
Connect all your Instagram accounts
Email & phone support
For clients with 50,000+ social contacts, multiple brands, stores, or custom needs
Multiple brands or geo-domains
Custom integrations
Customer success manager

Available add-ons

TikTok is billed just for your contacts with a TikTok username:

Track and save TikTok videos from your social contacts. This add-on fee applies only to social contacts who provide you with their TikTok username. You can track UGC from 5 TikTok hashtags at once.
Onboarding Package
Get hands-on support setting up your DM campaigns for List Growth, your Klaviyo Flows for ambassadors, and more. We'll assist in-house or connect you with preferred agency partners based on your needs.

Frequently Asked Questions

Free Trial?

Yep the Core and Core+ plans both come with a 7-day free trial.

Setup Time?

It only takes a few minutes to launch a DM campaign that collects subscribers.

Social contacts are profiles with a social media username and an email or phone number.

For more detail:

Social contacts are specifically just the profiles in your Gatsby account that can sync with integrations, typically when an Instagram User provides you with their email or phone.

Even if your brand has lots of Instagram followers or lots of email and SMS subscribers already, most companies start with zero social contacts.

Profiles are created for all Instagram users tagging or DMing you, but those are without their email or phone and are simply called "Social Profiles". Each plan includes 10x the social profiles at no extra cost. For example, with 5,000 social contacts, you can have up to 50,000 social profiles.

Brands with no social contacts can have up to 2,500 Social Profiles before moving up to the next volume tier. There's no limit on the amount of UGC tracked per profile or contact.


Nope! They would have to give you their email or phone number to be a social contact.

Most brands are new to having social contacts, so clients often start with zero in Gatsby.

Your volume of social contacts' growth depends on your attention to this channel.

If you have 100,000 Instagram followers or 100,000 Klaviyo contacts, that does not mean you'll have 100,000 social contacts.

For perspective, your number of Klaviyo contacts will likely outnumber your Gatsby social contacts, as only a portion of your Klaviyo subscribers will become social contacts.

Yes, you can archive or suppress any social contacts you no longer want to be tracking Instagram or TikTok content from and therefore exclude them from your billing.

Sure, just contact us and we can implement hard limits on your account, so your billing will never go above your limit. Contacts that you collect after your limit is reached will live in an Archived or Suppressed state which you can activate down the line.

You can contact us to change your limits anytime.

It is suggested that you review the following Suggested SMS Disclosure Information.

You can included your disclosure text in the Auto-Reply Body. For example:

SMS Disclosure Info DM

We suggest you design a giveaway or other type of campaign around this strategy. 

For example:

Little Trouble Gatsby Giveaway IG Story and Post

For more details, check out the this guide.

That's right, this is based on USA currency.

Yes! No credit card is required to create your Gatsby account. When you're ready to launch your program, both plans come with a 7-day free trial.

SMS capture is supported for US and Canadian phone numbers. Contact us to upvote your country next!

And while SMS may not be supported in your country yet, you can still use the new Advanced DMs to collect email subscribers or drive Instagram users to your website.

While Gatsby has powerful integrations with Attentive, Yotpo, Sendlane and others, for the moment, this specific feature of collecting Email & SMS Subscribers from DMs is only supported for Klaviyo. We'll be rolling out support for other platforms soon.

Learn more about our available integrations here:

The Gatsby team is awesome! They genuinely care about your success as a brand and as a customer using their service. We are really happy!

Anna, Marketing Director Lucy & Co.


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