---
title: Gatsby Plans and Pricing
description: Compare the different Gatsby plans and pricing options. All plans come month-to-month or with discounts for annual.
---

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# Simple Pricing

Use your Instagram follower count to choose the best plan for you. Both the Starter and Standard plans offer a 30-day free trial.

Save 15% on yearly plan!

Yearly Monthly

### Starter

$199229 /month

What you get:

- Up to 3,000 Social Contacts
- Up to 30,000 non-contacts
- Convert followers into subscribers

[Get Started](https://next.gatsby.run/signup)

### Standard

$499579 /month

What you get:

- Up to 10,000 Social Contacts
- Up to 100,000 non-contacts
- Convert followers into subscribers
- Customer Success Manager

[Get Started](https://next.gatsby.run/signup)

### Enterprise

ContactContact

What you get:

- Unlimited Social Contacts
- Unlimited non-contacts
- Convert followers into subscribers
- Customer Success Manager

[Contact](https://gatsby.ai/contact?hsLang=en)

Starter

Standard

Enterprise

 Instagram Followers

 How big is your Instagram audience?

Under 50,000

Under 500,000

Unlimited

 Social Contacts

 Social contacts are when you have an email address or phone number associated with an Instagram Profile.

Max of 3,000

10,000 free, then $16 per 500

Unlimited

 Non-contacts

 These are social profiles without an email address or phone number. You auto-track all Instagram users that are tagging you in content, sending you a DM, and commenting on your posts, but if you don't get their email address or phone number, they stay in this category.

Max of 30,000

Max of 100,000

Unlimited

 Instagram Accounts

 How many Instagram Business accounts you can connect

1

Max of 3

Unlimited

 Regional Accounts

 Link multiple Gatsby accounts together to map to regional sub-accounts within Shopify or Klaviyo

## Instagram Auto-Responder

 DM Triggers

 Auto-respond to keywords in DMs

 Comment Triggers

 Auto-respond to keywords in comments. Sends them a DM, doesn't reply to a comment on the post itself

 Story Triggers

 Auto-reply when tagged in someone's story, use filters to customize responses

 Link Action

 Reply with a native button in Instagram to drive users to a landing page or Add-To-Cart page from your DMs

 Email List Growth

 Collect email subscribers directly from Instagram DMs

 SMS List Growth

 Collect SMS subscribers directly from Instagram DMs (USA and CA only)

## Social Listening & UGC Tracking

 Instagram Stories

 Will track the story event forever, however the content is viewable for 24 hours, per Instagram policies

 Instagram Posts & Reels

 UGC content automatically saves, and you'll get engagement stats

 Instagram Comments

 Track all the people commenting on your content

 Instagram DMs

 Track all the people sending you an Instagram DM

 TikTok Videos

 Track when members of your community post TikTok videos with certain hashtags. UGC tracking limited to TikTok profiles that you import or collect from your customers.

Add-on fee

## Ambassador Programs

 Ambassador Referral Codes

 Generate Shopify referral codes on the fly that get auto-assigned to ambassadors in your Gatsby account. Track all referral sales that each ambassador drives to your store.

 Ambassador Flow Templates

 Advanced Klaviyo Flow templates that walk your ambassadors through an automated experience for getting rewarded for posting UGC and sharing their referral code.

## Analytics

 Shopify Sales Generated

 Track all Shopify sales associated with contacts in your Gatsby account

 Follower Growth

 Track how your Instagram follower size grows over time

 My Instagram

 Track every Story, Post and Reel you publish to your audience. Sort and filter by engagement.

 Export to CSV

 Run reports on your social community and export to CSV

## Integrations

 Klaviyo

 Sync email & SMS subscribers from Instagram to Klaviyo. Sync their social properties and UGC events. Can also sync from Klaviyo Forms to Gatsby as well.

 Attentive

 Sync email & SMS subscribers from Instagram to Attentive. Sync their social properties and UGC events.

 Yotpo Email & SMS

 Sync email & SMS subscribers from Instagram to Yotpo. Sync their social properties and UGC events.

 Sendlane

 Sync email & SMS subscribers from Instagram to Sendlane. Sync their social properties and UGC events.

 LoyaltyLion

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 Yotpo Loyalty

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 Stamped Loyalty

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 White Label Loyalty

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 DataCandy

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 Zinrelo Loyalty

 Trigger loyalty points for Instagram and TikTok events, like Instagram UGC mentions, sending you a DM, following your brand and more.

 Daasity

 Sync your Instagram content and engagement metrics to your dashboards built in Daasity

 Webhooks

 Generate webhooks that allow you to sync form submissions from other systems into your Gatsby account.

## Training & Success

 Onboarding Call

 Email & Chat Support

 Phone Support

 Customer Success Manager

 Slack Connect

## Frequently Asked Questions

### Social Contacts?

 Instagram users who have provided you with their email or phone. They are active unless you suppress them.

### Free Trial?

 Yep our plans come with a 30-day free trial and then just month-to-month after that.

### Setup Time?

 It only takes a few minutes to launch a DM campaign that collects subscribers.

###### What are "Social Contacts"?

These are Instagram or TikTok users who have provided you with their email address or phone number.

Social Contacts are considered "active" unless you suppress them in Gatsby.

Suppressing a social contact in Gatsby does not suppress them in Klaviyo, but you will stop tracking their social activity if suppressed.

Even if your brand has lots of Instagram followers or lots of email and SMS subscribers already, most companies start with zero social contacts in Gatsby.

While profiles are created for all Instagram users tagging, commenting, or DMing you, those profiles are often without their email or phone and so are simply called "Social Profiles". Each plan includes 10x the social profiles at no extra cost. For example, with 5,000 active social contacts, you can have up to 50,000 social profiles.

Brands with no social contacts can have up to 2,500 Social Profiles before moving up to the next volume tier. There's no limit on the amount of UGC tracked per profile or contact.

###### Are all my followers social contacts?

No, your follower only becomes a social contact after they give you their email address or phone number.

###### Can I remove social contacts from billing?

Yes, you can suppress any social contacts you no longer want to be tracking Instagram or TikTok content from and therefore exclude them from your billing.

###### Can I set max limits on social contacts?

Sure, just contact us and we can implement hard limits on your account, so your billing will never go above your limit. Contacts that you collect after your limit is reached will live in an Archived or Suppressed state which you can activate down the line.

You can contact us to change your limits anytime.

###### What about SMS disclosure language?

It is suggested that you review the following [Suggested SMS Disclosure Information](https://help.klaviyo.com/hc/en-us/articles/4412878737051).

You can included your disclosure text in the Auto-Reply Body. For example:

![SMS Disclosure Info DM](https://gatsby.ai/hs-fs/hubfs/SMS%20Disclosure%20Info%20DM.png?width=2726&height=1376&name=SMS%20Disclosure%20Info%20DM.png)

###### How do I get users to DM their email or phone?

We suggest you design an early access campaign, giveaway or other type of campaign around this strategy. 

For example:

![Candylab Gatsby Email Capture Flow](https://gatsby.ai/hs-fs/hubfs/Candylab%20Gatsby%20Email%20Capture%20Flow.png?width=1265&height=660&name=Candylab%20Gatsby%20Email%20Capture%20Flow.png)

Read this case study and others [here](https://gatsby.ai/case-studies?hsLang=en).

For more details on how to set up a campaign, check out the [this guide.](https://help.gatsby.ai/en/list-growth-setup-guide?hsLang=en)

###### Do you have list growth examples?

Definitely, check out [our case studies](https://gatsby.ai/case-studies?hsLang=en).

###### Is pricing in US dollars?

That's right, this is based on USA currency.

###### Is there a free trial?

Yes! No credit card is required to create your Gatsby account. When you're ready to launch your program, both plans come with a 30-day free trial.

###### Which countries are supported for SMS?

SMS capture is supported for US and Canadian phone numbers. [Contact us](https://gatsby.ai/contact?hsLang=en) to upvote your country next!

And while SMS may not be supported in your country yet, you can still use the new Advanced DMs to collect email subscribers or [drive Instagram users to your website.](https://help.gatsby.ai/en/advanced-dms?hsLang=en#link_action)

###### Can I add subscribers in Attentive, Yotpo?

Yep! We're proud to support Attentive and Yotpo Email & SMS too.

###### How does TikTok tracking work?

Take a look at this overview doc: [https://help.gatsby.ai/en/set-up-tiktok-tracking-with-gatsby](https://help.gatsby.ai/en/set-up-tiktok-tracking-with-gatsby?hsLang=en)

 

The Gatsby team is awesome! They genuinely care about your success as a brand and as a customer using their service. We are really happy!

Anna, Marketing Director Lucy & Co.

# Ready?

#### Accelerate growth through community

[Get Free Trial](https://next.gatsby.run/signup)

#### About

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